What NBA playoff or Play-In Tournament games are on TV today, April 15? Find out the TV channel and NBA playoff schedule for today's games.

In the first year of its new national TV rights deal, the league benefited from games airing on NBC to a wide audience.

The NBA announced some historic TV viewership numbers the league accomplished throughout the 2025-26 season.

The 2025-26 NBA regular season generated 170 million viewers for games on ABC/ESPN, Amazon Prime Video, NBC/Peacock and NBA TV.

Furthermore, fans collectively watched NBA games for more than 920 million hours, a 25 per cent increase on last season and the highest total since 2011-12. The NBA's social media platforms also saw record engagement, generating 228 billion views this season, according to Videocites, an increase of 13 per cent.

As it would turn out, greatly expanding its broadcast television exposure has done wonders for NBA viewership in Year 1 of the league’s new television contracts. NBA telecasts averaged 1.78 million viewers across ABC,

The league’s new TV deals introduce a stark reality.

The Oklahoma City Thunder will start their NBA title defense at Paycom Center on Sunday, facing the Phoenix Suns, and are considered the favorite to secure consecutive championships. The Suns battled their way into the NBA playoffs.