The new PPC best practices: Navigating AI powered PPC without sacrificing control
35:48
YouTubeSearch Engine Land
The new PPC best practices: Navigating AI powered PPC without sacrificing control
As automation evolves into AI, Google Ads is at risk of becoming commoditized. A long overdue democratization of high-powered tools has rendered “best practices” as antiquated and average. With Smart Bidding, Performance Max, broad match, and responsive assets... advertisers are often left wondering: where does automation end and strategic ...
150 views4 months ago
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